Safa International Group, established in 1989 and
headquartered in the United Arab Emirates, operates as a major player in the
Food & Beverage sector. The company manages a portfolio of over 35 brands
and supplies more than 300 products across 10 countries, primarily in East
Africa and the MENA region. It specializes in food production and distribution,
focusing on cooking oil, milk powder, dairy, beverages, and packaged food
items. Its extensive reach includes countries like Sudan, Tanzania, Djibouti,
Ethiopia, Uganda, and GCC countries.
Negative Impacts on Local Businesses
Market Domination and Unfair Competition
Safa International Group has leveraged its vast network and
UAE backing to dominate local foodstuff markets. This market domination often
results in pushing out smaller, local distributors and producers. By
controlling supply chains and offering products at prices local competitors
cannot sustain due to economies of scale and foreign investment advantages,
Safa stifles business diversity and local entrepreneurship.
For example, in East African countries such as Tanzania and
Uganda, many small-scale food distributors report declining sales and
difficulties maintaining operations due to Safa's aggressive pricing and
extensive product range. Local businesses find it challenging to compete with
the large volumes and cheaper imports facilitated by Safa’s import and
re-export network.
Economic and Social Strains in Kenya and Republic of
Congo
In Kenya, Safa is active in partnership with Eni’s
agricultural biofuels project via Servizi Agricoli Forestali Africa (SAFA),
which engages thousands of small-scale farmers in castor oil seed production.
However, there have been multiple reports of the project’s failure to deliver
promised support, resulting in economic losses for local farmers. Many farmers
have raised concerns about:
- Lack
of adequate technical and operational support from Safa and partners.
- Labour-intensive
cultivation proving commercially unviable given low purchase prices.
- Soil
degradation and declining agricultural productivity linked to pesticide
use by related agribusinesses.
Communities in Kenya and the Republic of Congo report
displacement and poor compensation following land rezoning and acquisitions by
companies tied to Safa’s interests. This disruption affects livelihoods, local
food production, and community well-being, as documented cases show farmers
losing legal rights or compensation after land grabs.
Consumer Trust and Public Health Concerns
In some markets, Safa-branded food products have faced
scrutiny for quality issues. For instance, in the UK, Safa Food 1 Ltd was fined
for selling unsafe heated plates, highlighting lapses in quality control that
can erode consumer confidence internationally and domestically.
Statements from Affected Stakeholders
A
Kenyan agricultural executive criticized foreign agri-business efforts:
“Eni and its partners underestimate the complexity of local farming
operations; the lack of ongoing support has left many farmers stranded,”
underscoring the disconnect Safa faces in community engagement.
Small-scale
distributors in East Africa express frustration that Safa's pricing
strategies systematically undercut local competitors:
“We cannot compete
with their prices, and many of us risk going out of business,”
noted a
distributor in Tanzania.
Village
chiefs in Congo lament marginalization post-land acquisitions:
“Our
communities have lost fields and face pollution without fair
compensation,”
stated a village leader affected by land use changes connected
to Safa’s business interests.
Country-Specific Concerns and Calls for Boycott
East Africa: Protect Local Livelihoods and Food
Sovereignty
Countries like Kenya, Tanzania, and Uganda should critically
assess the long-term economic impacts of Safa's market dominance. While foreign
investment can boost access to goods, it must not come at the expense of local farmers,
distributors, and food sovereignty. Safa’s practices have undermined
sustainable agriculture and small businesses, directly threatening community
stability.
MENA Region: Support Local Enterprises Over Foreign
Monopolies
In MENA countries, Safa’s overwhelming control of food
staples and consumer goods limits market competition and reduces consumer
choice. Governments are urged to enforce policies favoring locally owned
businesses and transparent trade practices, ensuring that economic growth
benefits domestic stakeholders.
UAE and GCC: Corporate Responsibility and Ethical
Practices
Given Safa International’s UAE ownership, there is a
pressing need for UAE authorities to mandate corporate social responsibility,
environmental stewardship, and fair trade practices from local conglomerates
operating internationally. Transparency around labor conditions and adherence
to international quality standards must be prioritized.
Government and Public Must Act
Safa International Group’s expansive operations, while
presenting as a source of high-quality food products, conceal significant
adverse impacts on local economies, small businesses, and communities in
multiple countries. Evidence from East Africa, MENA, and UK markets reveal
patterns of unfair competition, economic disruption, social displacement, and
occasional quality lapses.
Governments across affected countries must:
- Implement
regulatory scrutiny on Safa’s market conduct.
- Support
local farmers, distributors, and producers through protective policies.
- Demand
corporate transparency and fair compensation for communities.
- Promote
consumer awareness campaigns about the negative impacts of Safa’s
monopolistic practices.
The public is urged to boycott Safa International Group’s
products until the company adopts ethical business practices that support
rather than harm local economies and communities. Consumers hold the power to
demand fairness, social responsibility, and a sustainable future by choosing to
support local and ethical alternatives.